Home > Books, business, Review > Through The Eyes of Tiger Cubs – TIME Magazine

Through The Eyes of Tiger Cubs – TIME Magazine

April 18th, 2012


Through the Eyes of Tiger Cubs: Views of Asia’s Next Generation is a book published by John Wiley & Sons.

This book is a product from an essay competition in 2010 titled – Asia’s Challenge 2020 organized by TIME Magazine, Asia Business Council and the Lee Kuan Yew School of Public Policy.

Among the 400 essays submitted by Asians age 32 and below, nearly 100 author’s essays were selected and compiled for publication of this book.

Asian Tigers refers to four Asian countries, namely Hong Kong, Singapore, South Korea and Taiwan. These nations and areas were notable for maintaining exceptionally high growth rates (in excess of 7 percent a year) and rapid industrialisation between the early 1960s and 1990s.

The term has now being used even more broadly to describe economies that are growing rapidly on a sustained basis. The young Asians of the Asian Tigers now belong to the generation of what we now called Tiger Cubs – they have protective parents who often use their newfound affluence to ensure that their children make the most of opportunities that the elder generation never had.

The Asia’s Challenge 2020 Essay competition poses the following questions to writers:
What is the most important challenge facing Asia over the next decade? Why? What should be done about it?

The main purpose of the essay prize is to generate fresh ideas for tackling key challenges to Asia’s continued competitiveness and development, as well as encourage young professionals to make an impact on public policy and business in Asia.

As such, you can expect a myriad of opinions from young Asians about a diverse range of topics about Asia as a whole from this book.

Two authors of this book, Mark L. Clifford and Janet Pau compiled the selected essays and summarizes the important views of all the essayists into the following chapters.

Chapter 1 – Education
Chapter 2 – Inequality
Chapter 3 – Demographics
Chapter 4 – Environment
Chapter 5 – Governence
Chapter 6 – Geopolitics
Chapter 7 – Asian Identity

This book is for you if you are always into current affairs and would like to know what Asians born after 1978 views on the region of Asia as a whole.
If you are from the generation of baby boomers, this book will provide valuable insights about Asia from the perspective of Gen Y.
There are definitely young (as young as 18) and smart Asians who knows what’s happening in Asia and what’s coming in the next decade.

Quotes from the book’s Back Cover

“The Tiger Cubs will soon inherit Asia and with that vast challenges ranging from inequality to water security. Fresh insights from the up-and-coming presented in Through the Eyes of Tiger Cubs: Views of Asia’s Next Generation show that the Cubs are up for it.
—Marjorie Yang Chairman, Esquel Group, Hong Kong

“As in all previous generations, Tiger Cubs lack historic perspective and so are also not burdened by it. Their views on the future are thus worth contemplating. After all, they and not we the older folks, will have to live with it. If we do not muck up things too badly, which is a distinct possibility, then the ideas of our young as documented in this book should help point the way. We all wish that as Mr. Deng Xiaoping says, our next generation will be brighter than we are and so has a better chance of mapping out a brighter future.”
—Ronnie C. Chan Chairman, Hang Lung Properties, Hong Kong; Co-Chair, Asia Society

“The subjects covered in this book are not new. They have been covered in many essays and commentaries in the media. But this book is different in that it sees these problems and issues from the view point of the Tiger Cubs generation, those born after 1978. Their views can be disconcerting to the older generation who focused on survival and built the foundation for the life of the Tiger Cubs generation. Nevertheless we have to listen to them because they will shape the world in which the older generation will live out their last years.”
—S. Dhanabalan Chairman, Temasek Holdings (Private) Ltd., Singapore

“While the challenges Asia faces over the next 10 years are formidable, if the essays submitted for Asia?s Challenge 2020 are any indication, our future is in the good hands of many intelligent, creative, globally minded, locally active thinkers. I will do all I can to support this new generation of future leaders in their efforts to promote greater harmony and a higher quality of life in Asia and throughout the world.”
—Nobuyuki Idei CEO, Quantum Leaps Corp., Japan

Through the Eyes of Tiger Cubs brings to the fore the perspectives, pragmatism, aspirations, hopes, and beliefs of the next generation of young leaders across Asia. I would recommend this book as a ?must-read? for business leaders and scholars of globalization across the world.”
—N. R. Narayana Murthy Chairman Emeritus, Infosys Ltd., India

“The Asia?s Challenge 2020 essay contest was a unique opportunity for young Asians to articulate their views about the obstacles the region faces over the next decade. As a judge I was struck by the wide range of issues and impressed by solutions offered to the many challenges facing Asia. With the publication of this timely and much-needed book, readers now have the opportunity to hear first-hand about the hopes and concerns of Asia’s rising generation.”
—Lubna Olayan Deputy Chairman and CEO, Olayan Financing Co., Saudi Arabia

“This book is a must-read for those interested in and concerned about Asia?s long-term growth. It presents in a systematic way the region?s great challenges from the eyes of young Asians. Understanding the thoughts of those who will ultimately take up leadership responsibilities offers insights on Asia’s future direction.”
—Qin Xiao Chairman, Boyuan Foundation, China

The book also includes the four winning essays which you can also read it online from Time.com.

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